9:23 AM 11/16/2018
Stories in 3’s.
Sentences in 3’s.
Mini ideas in sentence in 3’s.
140 characters only for headlines – Twitter friendly
Have an intermission after 10 minutes = 10 minute rule to prevent boredom
Keep it simple, free of features & clutter. Declutter. Make something sophisticated that is simple to understand.
No bullet points ever.
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Kanso = simplicity … Great beauty & powerful messages through simplicity
Don’t use bullets:
“We’ve been trained since youth to replace paying attention with taking notes. That’s a shame. Your actions should demand attention. (Hint: bullets demand note taking. The minute you put bullets on the screen you are announcing, “Write this down, but don’t really pay attention to it now.”) People don’t take notes when they go to the opera.[9] ”
—Seth Godin, Seth’s Blog
Apple was initially created for appeal to hobbyists said Leander Kahney
Make it clear and easy to use
Words, Pictures, Animation, video
2 minute explanation.
Have a verbal and visual model
Words should be presented verbally if possible
Keep it short and memorable
Don’t be unnecessarily redundant & irrelevant
Signaling means pointing attention to where on the slide you want the eyes to focus on.
Clutter is a failure of design & is laziness to put everything on one slide.
If you can’t explain it simply, you don’t understand it well enough.
—Albert Einstein
If you can’t explain it simply, you don’t understand it well enough.
Add a note hereAdd a note here—Albert Einstein
Bullet points only in books, documents, emails but not presentation slides
Carminegallo.com (?)
Make your numbers relevant
Fun with job titles / business cards
Run stuff through UsingEnglish tool to see how dense your paragraphs are.
Share the stage with others and make them shine. The show must go on. Everyone is part of the team, no small players.
It’s like a theater show.
Add guest speakers.
Know what you know but also what you don’t know. Hightlight & spotlight other actors. Show their credibility and knowledge. You are responsible for what you know and what you don’t know and your own flaws and failures. Own up to it.
